Professional books, papers and articles from TOHWs

Medical Travel and Tourism

 The widely accepted definition of health is that of the World Health Organization (WHO, 1948), which states that ‘health is a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity’. Still, so far medical tourism is predominantly understood as travelling for some sort of surgical intervention.

Medical tourism has become one of the most dynamically growing segments of health motivated tourism. It is considerd as “wonder-niche” product by many destinations, especially those in trouble because of the economic downturn. Although we can hear and read a lot about medical or surgical or clinical or health-related tourism, the definitions are not clear, neither the measurement of the volume.

Destination and operators face several challenging questions regarding the quality factors of services, management of the seamless process of care, or liability issues. Our advisory team believes that medical travel goes beyond surgery and we endeavour evidence-based treatments and therapies. In our consulting projects we use the following factors to map the medical tourism possibilities:

See what we said and wrote about health and medical tourism:

Sziva, I (2012): The opportunities of the Hungarian initiations in the surgical medical touristic market, in Hall, C.M. (ed.) 2012, Medical Tourism, Routledge, London,

Sziva, I (2010) „Gulliver in the land of giants?” In: Puczkó, L. (ed) (2010) Health, Wellness and Tourism: healthy tourists, healthy business?, Proceedings of TTRA Europe 2010 Annual Conference